The dress was a viral online phenomenon in 2015, centered on a photograph of a dress that people disagreed on whether it was blue and black or white and gold. Within a Conical corset minidress in black Jean Paul Gaultier Mytheresa Ariadne Sculpted Corset Mini Dress with Scalloped Trim A Line Fit & Flare Party Cocktail Dress for Women Formal Evening Wear Kouvr The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example